HEALTH SAVINGS ACCOUNT VIDEO
When I was lead writer on the in-house creative team at a healthcare coordination company, one of our clients asked for a video to help them explain Health Savings Accounts to their employees. I worked with a videographer/animator to create this animated video, and it was a huge success with the client. Employees said they understood HSAs better and felt more confident about enrollment. We ended up tailoring the video to many other client health plans for their employees as well.